Product Trends

LIVING BENEFITS

Huize Partners with Guofu Life to Launch “Darwin Critical Care No. 6” Globe Newswire, January 6, 2022.

Darwin Critical Care includes extensive coverage for 110 critical illnesses, 25 moderate illnesses, and 50 mild illnesses. The product also offers the optional benefit of an unlimited number of claims for severe malignant tumours.

Prudential Launches New Critical Illness Cover. MSN News, February 15, 2022.

Prudential Hong Kong Limited has launched EasyWell Critical Illness Protector, its newest flexible whole life critical illness protection solution. The plan offers protection against 56 major disease conditions including cancer, heart disease, and stroke. The plan also offers a Benefit Protector Option with additional premiums, which automatically increases protection by 5% of the initial sum assured every year.

SunHealth LovePromise. Product brochure, March 2022.

The plan covers 32 juvenile illnesses across Congenital Disorders, Mental and Developmental Disorders, Respiratory Disorders, Accidental Disorders, and Infectious Disorders. The plan also offers a SafetyNet Protector Benefit to fight against unknown diseases.

Niva Bupa Health Insurance to Provide Affordable Cancer Plan. Press release, March 15, 2022.

It offers a customised group plan for comprehensive coverage of cancer treatment at an annual premium of just ₹1499, plus taxes. The plan covers hospitalisation, but also care (day) expenses such as radiation and chemotherapy.

Manulife Easy 5. Product brochure, March 2022.

Manulife Easy 5 is a simple critical illness plan offering protection against five common critical illnesses – cancer, stroke, heart attack, kidney failure, and coronary artery surgery. The plan provides protection against the early onset as well as advanced stages of the critical illness. Upon death of the insured, financial assistance of RM20,000 will be payable to support bereavement costs.

LV= Rolls Out New "Affordable" Option For Life And Critical Illness. Press release, January 25, 2022.

LV=’s new Life and Critical Illness Cover covers 41 conditions, including 39 full payment conditions and two additional payment conditions for early-stage breast cancer and prostate cancer. There is an option to protect all children up to age 23 for an additional premium.

Zurich Enhances Protection Range, Offering More Flexibility and Choice. Press release, January 17, 2022.

The Stand-Alone Critical Illness cover supports customers who do not want a product combined with life insurance. Both the Core and Select levels will be available, providing different tiers of benefits. Children’s cover, multi-fracture cover, TPD, and Waiver of Premium can be added as optional extras. The TPD benefit has also been enhanced, increasing age limits and providing a “Work Tasks” definition to give wider access.

The Hartford Launches New Critical Illness Insurance Product. Press Release, March 3, 2022.

The Hartford has launched a new critical illness insurance product that is designed to cover more health conditions. It includes infectious diseases (including COVID-19 hospitalization), mental health conditions, neurological conditions, and birth defects. The plan provides automatic coverage for employees’ children.

Assurity Launches Critical Illness.Com to Provide Fast Insurance Coverage for Serious Diseases. Press Release, February 2, 2022.

Assurity has launched criticalillness.com, a complete self-service platform for buying critical illness insurance. It simplifies the process of getting coverage for serious diseases by offering a streamlined product with a short application. It focuses on heart attack, stroke, cancer, and advanced Alzheimer’s Disease.

Citizens National Launches New Critical Illness Coverage. Street Insider, January 21, 2022.

Citizens National new Critical Illness Coverage product pays benefits directly to the policyholder. The policyholder gets to decide where to pay the benefits. It can be used from medical deductibles and everyday expenses such as rent and childcare.